Taxi advertisement is one of the most innovative, visible and therefore effective outdoor medias. It utilizes either the entire surface of the taxi, or a large part of it.
Taxis drive farther and for more hours a day than any other form of mobile advertisement! Since the routes are variable, taxi advertisement also a reaches broader publicity. Combine that with the unparalleled large advertising surface and you have a flexible media with massive exposure at a virtually unbeatable Cost Per Thousand (CPT).
Taxi advertisement is a clever and innovative way of doing outdoor marketing. The visually
stunning display of the advertising increases both the Exposure and retention rate and the
aggressive insistence of driving more, farther and varied inherent in taxis gives it makes it
a great form of Outdoor.
Design is everything when it comes to outdoor marketing. Whatever you are selling, it needs to look good and catch the eye.
A good design is not just one that is highly visible and noticeable it is also a design that gives the advertiser flexibility. Taxi Advertisment Nordic strives to allow the possibility for campaign changes on the same framework. This means that a running change of message is possible on your taxi, while keeping the overall design the same. This allows for synergy in your marketing as well as keeping your campaign up-to-date in its duration.
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